Expert Entrepreneurship Insights for SaaS Growth

A focused professional in a home office intently working on a laptop, performing methodical and essential tasks.

Your "Genius" AI Startup Idea Is Probably Worthless

This 'Boring' Service Made $70k

A SaaS founder in their 30s intently listens and takes notes during a problem-discovery interview with a customer at a modern conference table, emphasizing deep listening over pitching.

How I Learned to Stop Building Hobbies and Start a Business

Or: Why "Scratch Your Own Itch" Is the Most Dangerous Advice in Startups

Focused entrepreneur analyzing a complex digital spreadsheet, identifying practical business solutions at a modern office desk.

How I Learned to Stop Chasing Hype and Love Boring Ideas

Or: Why your next profitable business is probably hidden in plain sight

Resolute male founder focused on a monitor displaying a simplified business strategy, with a crumpled document symbolizing discarded complex ideas on his desk, in a modern, sunlit office.

How I Learned to Stop Chasing Unicorns and Build a Real Business

Or: Why "boring" ideas are the ones that actually make money

A SaaS founder, exhausted yet clear-eyed, pivots a complex product idea into a simple, viable solution on a glass whiteboard late at night.

The Four Founder Lies That Almost Killed My Project

Or: How I learned to stop building "cool" things and start solving real problems

A futuristic, dimly lit server room features long rows of glowing blue-screened racks, scattered cables on the floor, and a large, shimmering turquoise geometric object suspended in the center.

The Goldmine Hiding in Plain Sight: Why Smart Founders Hunt Where Others Fear to Tread

Three months after Google Reader died, Feedly had 15 million users. When Vine shut down, TikTok was ready. Coincidence? Not even close.

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