Expert Startup Insights for SaaS Growth

SaaS founder intently focused on laptop screen, using a CRM or video conferencing tool for personalized customer outreach in a professional office setting.

I Launched My SaaS to Zero Customers

And It Was the Best Thing That Ever Happened to Me

Professional software founder intently coding on laptop in a modern office, focused on rapid development and breakthrough.

I Have a Folder of Beautifully Architected Startups That Never Launched

And You Probably Do Too

A focused professional in a home office intently working on a laptop, performing methodical and essential tasks.

Your "Genius" AI Startup Idea Is Probably Worthless

This 'Boring' Service Made $70k

A SaaS founder in their 30s intently listens and takes notes during a problem-discovery interview with a customer at a modern conference table, emphasizing deep listening over pitching.

How I Learned to Stop Building Hobbies and Start a Business

Or: Why "Scratch Your Own Itch" Is the Most Dangerous Advice in Startups

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