Expert Startup Strategy Insights for SaaS Growth

I Fired a Client That Paid Me $15,000/Month

And It Was the Best Business Decision I Ever Made. Last year, I got an email that made my blood run cold.

The 200-Hour User Hunt

Or: Why trying to "out-hustle" the internet is a terrible idea

How I Learned to Stop Chasing Unicorns and Build a Real Business

Or: Why "boring" ideas are the ones that actually make money

I Used to Chase Sexy Ideas. Now I Build Boring Software

Or: Why the most successful companies solve problems no one wants to talk about at a party

So You Built Something Nobody Wants. Now What?

Or: How two failed startups taught me everything I needed to know about building a successful one.

You’re 'Building in Public' for the Wrong People

Or: Why your audience is full of voyeurs, not customers

The MVP is a Myth: How I Learned to Build a Business, Not Just a Product

I used to think building a startup meant locking myself in a room for six months.

When Building in Public Becomes a Distraction

The "build in public" movement has created a generation of founders who are better at documenting their journey than understanding their customers