You Know About The AI Founder. You Probably Don't Know The Lie They're Selling How the dream of a push-button business distracts from what it really takes to win
You Think Cold Email Is Dead. You Probably Haven't Tried This How to ditch the spam cannon and build a B2B growth machine with precision outreach
You Have 100,000 Followers. You Probably Don't Have a Business Why a huge audience can be the most dangerous thing for your new product
Everyone Wants Their First 100 Users. Almost Everyone Is Doing It Wrong How to get traction without the noise, the budget, or the B.S.
You’re Using AI in Your Marketing. You’re Probably Doing It Wrong Why the human-versus-machine debate is a giant waste of time
You Love Building Products. That's Exactly Why They're Failing How to escape the "build trap" that turns great ideas into dead-on-arrival launches
Your Perfect Product Is Probably Doomed. Here's Why How brilliant founders build things that go nowhere
Your Social Media Software Is a Rip-Off. Here's How to Fix It How legacy platforms got you hooked on a pricing model that’s built to fail you
Your Competitors Have a Giant SEO Moat. Here's How to Swim Around It How challenger brands can stop fighting for scraps and start winning the market